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COMPANY NAME: beroe
JOB TITLE: Senior Research Analyst, Research Analyst
FUNCTION: Consultancy, Strategy, & Transformation
CURRENT LEVEL OF RESPONSIBILITY: Senior
PRIMARY PROCUREMENT SYSTEM: Other
Senior Research Analyst
October 2014 - Present
April 2013 - Present ( 5 years, 6 months )
Devashish is a part of the media services sub-category which is a part of the marketing services category. Major responsibilities at Beroe includes providing market intelligence reports to clients assist them in making strategic decisions by conducting exhaustive secondary research, interaction with industry experts. Additionally, to assist client in identifying the best fit agencies in the market to partner based on their requirements and needs.
New Ambadi Estates
April 2012 - May 2012 ( 1 month )
As part an endeavor to learn more about the industry Devashish worked with New Ambari Estates which is a part of the prestigious Murugappa Group. During the brief period of 2 months he was able to develop a better understanding of organizational culture and dynamics. During this time Devashish worked on a project to understand the rubber industry and helped providing research insights to enable New Ambadi Estates make a strategic decision on its manufacturing requirements.
Key objectives of the internship were:
To identify the major Catheters made of Natural Rubber.
To see the possibility of making specialty product involving precision.
To know the market potential and existing players.
To find profitable and competitive product amongst the same.
To find the feasibility of a possible tie up with any of the existing players
April 2011 - May 2011 ( 1 month )
As part of the curriculum, Devashish worked with Zuari Cements (part of the globally renowned Italcementi Group). He assisted the marketing department understand the market by conducting a research to analyse the consumer perspective towards the brand.
The broad objectives of the project were:
To test the awareness and satisfaction level of the possible customers of Zuari
To find the reasons of dissatisfaction and unawareness among the sample
population with respect to Zuari Cements.
To test the awareness of the innovative products of the group
Kirloskar Institute of Advanced Management Studies
PGDM of Marketing
2011 - 2013
Christ College - Bangalore
BBM of Marketing
2008 - 2011
Sanskriti the Gurukul
Xth; S.S.C of
2002 - 2006